Full Job Description
About Amazon
At Amazon, we're not just a company; we're a team of innovators committed to redefining the e-commerce landscape. With millions of customers spanning the globe, our mission is to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online. By leveraging cutting-edge technology, we create seamless shopping experiences and deliver world-class service. In Nashville, we are expanding our local presence, and we are looking for a passionate Digital Content Strategist to join our team.
Position Overview
The Digital Content Strategist will play a crucial role in shaping Amazon's online presence in Nashville. You will be responsible for developing, executing, and optimizing innovative content strategies that align with our overall business goals while engaging our diverse customer base.
Key Responsibilities
- Design and implement comprehensive content strategies that enhance the customer experience while driving brand awareness and engagement.
- Collaborate with cross-functional teams including marketing, design, and product management to create synergistic content that meets customer needs.
- Conduct keyword research, audience analysis, and competitor benchmarking to ensure content effectiveness and alignment with SEO best practices.
- Utilize data analytics tools to track content performance metrics, adjusting strategies based on real-time insights and findings.
- Lead creative brainstorming sessions focused on innovative content ideas that excite and attract customers.
- Manage and optimize the editorial calendar, ensuring timely and relevant content publication across multiple platforms.
- Oversee the production of high-quality digital content, including blog posts, videos, infographics, and social media updates.
- Monitor industry trends in digital marketing and content strategy to keep Amazon at the forefront of effective online communication.
- Build and maintain relationships with internal stakeholders and external partners to maximize content reach and effectiveness.
Qualifications
- Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
- 5+ years of experience in digital content strategy, preferably within a technology or e-commerce environment.
- Proven track record of developing and executing successful content marketing campaigns.
- Exceptional writing, editing, and communication skills, with keen attention to detail.
- In-depth knowledge of SEO best practices and familiarity with analytics tools such as Google Analytics, SEMrush, or similar platforms.
- Strong project management skills with the ability to handle multiple projects simultaneously.
- Creative problem-solving skills and the ability to think outside the box to create engaging content.
- Familiarity with graphic design and video editing tools is a plus.
Why Join Amazon?
At Amazon, we foster a collaborative work environment where everyone’s voice is heard. We believe in empowering our employees to take initiative, experiment, and innovate in their roles. Here are some of the reasons to join our team:
- Competitive Salary: We offer a highly competitive salary package that reflects your qualifications and experience.
- Comprehensive Benefits: Our benefits include health insurance, retirement plans, and generous PTO days, ensuring a work-life balance.
- Career Development: Exciting opportunities for career advancement with ongoing training and support to help you grow.
- Diverse Workplace: We value diverse perspectives and are committed to creating an inclusive environment for all employees.
- Technological Innovation: Work on groundbreaking projects that leverage advanced technology and data analytics.
Location and Work Environment
This position is based in Nashville, Tennessee, a city renowned for its vibrant culture, music scene, and strong community spirit. Our office is conveniently located near major transit routes, making it accessible for all team members. Nashville offers a unique blend of southern charm and urban energy, making it a great place to live, work, and enjoy your life outside the office.
Application Process
Are you ready to take your career to the next level as a Digital Content Strategist at Amazon in Nashville? We invite you to apply by submitting your resume and portfolio showcasing your previous work in digital content strategy.
Equal Opportunity Employer
Amazon is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Embrace the Future of Digital Content
If you are passionate about crafting compelling content that resonates with audiences, this is your chance to make a real impact at a leading global company. Join us at Amazon, where innovation meets tradition, and help us shape the future of digital commerce!